Houston.org

Team

Poetic

Agency


John Goodman

Solutions Architect


Adrian Samaniego

Project Manager


Marley Holt

Lead Designer


Shatha Hussein Kasem

Designer


Gary Norris

Designer


Michelle Sue Agee

Developer

Summary

The Greater Houston Partnership (GHP) partnered with Poetic for a new, user-centered website. With a combination of market research, competitor analyses, and stakeholder interviews, Poetic established a strategy for a new website that caters to their vast audience while also aligning with their organizational goals.

After the redesign, GHP won the 2018 Crystal Award for Most Improved Website from AMA Houston.

Disciplines

UI/UX Design

MH
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